In today’s fast-paced world, many individuals, especially those far from home, miss the comforting rituals and cultural significance of traditional chai. While chai is widely available, the authentic experience rooted in connection, nostalgia, and tradition is often lost. The Chai Affair is more than just tea, it’s an experience. Rooted in tradition and connection, it revives the nostalgia of authentic chai moments, making them accessible no matter the distance. From rich flavors to cherished rituals, it captures the essence of home in every sip.
SKILLS: Branding, Visual Identity, Packaging design, Illustration and Market research
What’s in the box?
